Parcel Delivery Branding
1933-1940 Cinema films to promote the GPO Film Unit. Experimenting with analogue animation by the likes of Len Lyle, Lotte Reininger & Norman Mclaren. ALSO look at the film “Nightmail” and “Len Lyle - Colourbox (1935)
For Jake Smith @ www.tumblr.com/jaykdesign <3
Saul Bass - Poster Design.
Today is the birthday of Saul Bass (May 8, 1920 – April 25, 1996), the legendary American graphic designer and Oscar winning filmmaker. For this reason, I decided to post some of his well-known movie poster designs. His graphic and illustrative style is still a great inspiration for many designers.
Happy Birthday Mr. Bass!
More movie posters by Saul Bass on WE AND THE COLOR
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I don’t go to Newcastle too often, however when I do go I always have a great experience. I just love some of the old historical buildings, the history of Newcastle impresses me a lot. The expectations i have of Newcastle are exactly what I imagine them to be. Historical, plenty of galleries, plenty to see & do. Newcastle is very different to Hartlepool, simply because of size difference, there is more to do in Newcastle, more galleries and shops.
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To me Newcastle has moved away from Ship Building and Mining and moved to more corporate and contemporary way of life. IE: A lot more galleries to visit, more focused on the corporate side (shopping, bars, nightlife etc). The architectural side of Newcastle is one I personally quite enjoy. The old buildings mixing with newer, more stylish buildings works for me. You get that sense of Old Vs. New and it works for me. I don’t find that the buildings are ‘in-keeping’ with each other, because I feel each building has it’s own unique feel, look and shape. For example, you have The Baltic, The Sage, The Law Courts and very modern Flats all close by. The Baltic is very Square and bold, then you have The Sage, which is very curvaceous and the Law Courts is very old. Then you have the flats next to The Baltic which are very angular and sharp. 4 very different styles of buildings all pretty much together, and it seems to work! This is why I enjoy Newcastle, everything seems different but fits.
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Newcastle has embraced the development of creative and culture industries a lot in my opinion. The amount of galleries, gallery space and exhibitions there is, just blows any other north-east town away for me. I visited The Great North Museum (The Hancock) and The Baltic. It was the first time I had visited The Great North Museum, and I found it really interesting and quite some fun! The space was used amazingly I thought.
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As you can see above, they barely left a wall empty, they had projections of the exhibition, (dinosaurs and prehistoric things). They also had a lot of things displaying at different heights, see picture below
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I found this very eye-catching, amazing, quirky and just nice to look at, it’s very different to other galleries which use framed photo/piece of art on white/dull wall. This caught my eye a lot, and made me look around, up, down and, well, everywhere!
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I don’t feel the spaces where accessible by those with impairments, such as sight, sound and mobility. The Great North Museum too me was all about sight and looking places. The Baltic again was the same, not allowed to touch so it became demanding on sight.
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The way in which The Great North Museum was displayed encouraged me to look everywhere. I think, for me it’s important for galleries to be free. As a student not getting much money, Free exhibitions would encourage me to visit more galleries.
Newcastle Baltic Mill - https://www.balticmill.com/
Side Gallery - http://www.amber-online.com/sections/side-gallery
Sage - http://thesagegateshead.org/
Northumberland Art Gallery - http://www.mickoxley.com/
& more, will update after Friday 15th March 2013.
Viewing all exhibitions and will update blog with pictures and information including sources.
Visual Identity Design
An identity project including logo, print and web design by Elias Mule for La Fílmica, a group of photographers who develop artistic films.
More of the identity design on WE AND THE COLOR
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Which specific periods, artists and designers have you investigated?
I looked at Viktor Hertz work
How did you start your research?
I started by gathering images from Viktor Hertz official website
Then went onto Google and see if anything came up that wasn’t on his website
He wouldn’t be referenced in books or magazines as of yet, as he isn’t that well known
Which sources proved most useful, and why?
Google and his Official website. This is because although he has done work for some big names, he hasn’t appeared in any magazines/books that I know of, therefore Google was a must to find information on Viktor Hertz.
How did you develop and refine your research skills?
Initially I wanted to find out as much as I could from wherever I could, but for now I had to settle for Google. I refined searches by not only googling, ‘Viktor Hertz’, I would search more in-depth phrases such as, ‘Viktor Hertz Publications’, ‘Viktor Hertz Design’, ‘Viktor Hertz information’. I wanted to try and find out as much as I could, but being limited to Google only was quite a task.
What challenges did you encounter, which sources proved the least useful, or most difficult to use?
I came across many challenges picking a ‘no-named’ designer so to speak. There was not much on Wikipedia, no books, no magazines, no interviews and no videos of Viktor Hertz, so all in all I found the gathering of information quite difficult.
What have you found interesting and/or difficult about research tasks?
I have enjoyed the way we have been learning throughout the tasks, as I work better independently as apposed to a group. I also like the mid-task critique/presentation’s it helps to know your on the right track.
What skills do you think you still need to develop in terms of research in order to prepare for assignment 2?
I need to develop my primary research a bit more.
What sort of sources do you think would have been useful to use?
Like I said previously I think books, magazines and exhibitions would of been great.
How will you develop and refine and/or change your working methods for assignment 2?
I will develop my methods by using more primary research as well as integrating Google searches etc.
Logo Design and Branding
Trondheim, Norway-based Jørgen Grotdal created the logo and brand design for Inside This Box, a young education program for students.
More of the brand design on WE AND THE COLOR
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Website - http://www.viktorhertz.com/
Viktor Hertz has inspired me a lot throughout this year, and I like what he does and how he does it. His work is very subtle yet very unique. He is a Swedish and he focuses on simple illustrations and makes logos, posters and icons are also a focus of his. Alongside this he also does a bit of photography and film at occasions.
Here are some examples of his work…




The rest of the New Years Resolutions set are found here: http://www.viktorhertz.com/50717/931057/gallery/new-years-resolution-posters







(Source: viktorhertz.com)